What we do
Marketing and Promotion:
Irish Egg Marketing Ltd undertakes marketing and promotional programmes in conjunction and jointly funded by Bord Bia. These programmes include:
- Advertising
- Instore retail activities
- Recipe booklets
- Nutritional information aimed at both consumers and health professionals
- PR
The aim of the marketing campaigns is to promote the increased consumption of Bord Bia Quality Assured eggs. Some of our campaigns have received financial support from the EU.